The Marketing Accountability Imperative - Driving Superior Returns on Marketing investments
Material type:
TextOriginal language: English Publication details: San Francisco: Jossey - Bass, 1976Description: 450 p. ill; 23.3 cmISBN: 9780787998325Subject(s): Management and auxiliary serviceDDC classification: 658
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Lending General Book
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Senarath Paranavithana Public Library Adults - Lending Section | 658 Dun (Browse shelf(Opens below)) | Available | 34084 |
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| 658 CUM Effective behavior in organizations | 658 DEL forecasting principles and applications | 658 DRU People and Performance | 658 Dun The Marketing Accountability Imperative - Driving Superior Returns on Marketing investments | 658 ENG Managerial Accounting | 658 ETZ marketing | 658 ETZ marketing |
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