Etzel, Michael J. <br/><br/>
marketing 

 - boston :  irwin mcgraw hill ,  1997 
 - 624 p. :  ill ;  25 cm 
<br/><br/><label>ISBN: </label>0070189544 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management and auxiliary service
<br/><br/><label>Dewey Class. No.: </label>658  / ETZ